Built for eCom BrandsCRM & email agencies
Reach 99% of your existing customers. Boost retention and grow your profit. Print mailings for eCom Brands, reimagined. Automated. Cheaper than clicks on Google and Meta.
Why postcard marketing?
Postcards are not a nostalgic channel. They are a performance layer in modern retention strategies for DTC and e-commerce brands.
28x
higher response rate
Postcards achieve roughly 28x higher response rates than classic email campaigns.
100%
physical visibility
Every delivered card is seen, without spam filters, inbox scrolling or mute lists.
17 days
attention window
A postcard stays visible for about 17 days, while email and SMS disappear in seconds.
What you can achieve with PostPal
Four building blocks work together as one process, from segmentation to clean ROAS reporting.
01 Segmentation
Use existing Klaviyo segments, CSV uploads or API calls and trigger cards by behavior, status or purchase cycle, as one-off campaigns or automations.
02 Your finished design, personalized
You bring the finished postcard design. PostPal adds variable fields, dynamic voucher codes and QR tracking for measurable campaigns.
03 Printing and shipping
PostPal handles the complete shipping process after the campaign trigger. You approve the campaign, PostPal handles production and dispatch.
04 Measurable and controllable
Track campaign performance with voucher redemptions, responder matching and control groups.
Trusted by 103+ brands
Feature overview
Shopify app for repeat-purchase insights and vouchers, Klaviyo app for segments, CSV import and API calls for custom workflows.
Whether one-off mailing or trigger-based automation, set up the campaign once and let PostPal handle each send.
Track the performance of every card, segment and voucher code in real time.
From premium postcards to self-mailers and handwritten letters, PostPal supports formats for different campaign moments.
PostPal pricing is transparent before launch. No hidden address fees and no setup costs.
The PostPal team supports strategy and implementation, from the first use case to measurable campaign results.
How it works
Choose your audience through Klaviyo, CSV or API calls: existing customers, first-time buyers, VIPs or inactive leads.
Upload your finished postcard design. PostPal adds personalization, voucher codes and QR tracking.
Run one-off sends or automations and get physical cards into customer mailboxes.
Categories
From supplements and beauty to fashion: e-commerce brands across very different categories use PostPal for personalized print marketing.
Supplements
Beauty
Pets
Food & Drink
Home & Garden
Fashion & Accessories
Success stories
Real PostPal campaigns from DTC and e-commerce brands in DE/DACH, with documented ROAS and conversion rates.
Customer voices
PostPal reaches customers where they are not flooded with ads: personalized, offline and in their own mailbox. This helps us regularly reactivate customers we would otherwise have lost.
Outstanding customer service. Getting started with direct mailing could not have been easier. We are very satisfied and can recommend PostPal as a strong addition to performance marketing.
What I like most is the reliable quality of the Shopify and Klaviyo integration and the smooth process from order to delivery. The friendly and competent support is especially valuable.
In a world that is becoming increasingly digital, a personal postcard with an offer is an analog, human touchpoint that can positively surprise customers.
The personal contact is excellent, fast, reliable, and always focused on our needs. Additionally, the tracking tool is very clear and transparent.
A very helpful tool with fantastic customer service that is always there to support us. We are also more than satisfied with campaign performance.
Start without risk
Choose the entry point that fits your team. No contract lock-in, no setup costs and measurable results within weeks.
Live in minutes
Use the Shopify app for repeat-purchase insights, connect Klaviyo or upload your first CSV segment and send a pilot campaign from the dashboard.
Create accountStrategy and use case
See PostPal with your data. We walk through the use case with you, from segmentation to reporting.
Book a callAnswer your question
Need custom pricing, enterprise features or advice on control groups? Contact PostPal directly.
Contact usFrequently asked questions
